The biggest detriment to companies as they grow is not focusing on a limited and defined number of key measures. Companies that aren’t able to sustain profitability year after year continually chase after issues as they appear on the horizon.
The process begins with understanding the elements of useful metrics by understanding the patterns of your business objectively. Every measurement must be credible, accurate and valid. The objective of measurement is information that provides insight into what has happened and what is likely to happen in the future regarding the patterns of business performance.The last thing a business leader wants is to make critical decisions based on flawed information.